The Bystander: April 2008

The new circus in town, the Indian Premier League, got to a great start. The NZ wicketkeeper's pyrotechnics ensured that Shah Ruk Khan's team won in a convincing fashion. The jury on whether IPL will sustain its interest is still not out. But, i am convinced that this is good for the fringe players who stand to earn from either the IPL or the ICL leagues. You need look at players like Ambati Rayadu, Stuart Binny, Satish, and Sodhi to know that they are making the best of the IPL's rival league. Essentially what both the IPL and ICL have done is to give employment to a lot of Cricketers, Ex Cricketers and Adminstrators. Whether IPL morphs to an establishment as big as the English Premier League is the big question. I would love that to happen!
My moment of the IPL so far: Ricky Ponting running to Ishant Sharma to encourage and advice the fast bowler..what a moment!

Questions from the Brand Equity Quiz Bangalore, Prelim Round (Compiled by a Friend)

1.To commemorate whose memory is 15th September celebrated as Engineer’s Day across India?
2.Whose 50th Annual Christmas message, delivered on 25th December 2007, was broadcast on You-Tube, apart from television and radio?
3.The US Food and Drug Administration label for this food, describes it as “frozen foods made from a mixture of dairy products, containing at least 10% milkfat”. Whatitis?
4.Which US business school have most number of CEOs graduated from?IIM-A,Harvard,Stanford,Wharton
5.Who did Lee Iacocca describe as the “greatest genius ever in the automotive industry”?
Henry Ford,Alfred P Sloan Jr,Porsche,Himself
6.Which television channel has a vision of being “Fun, Frank, Fearless and valuing Freedom in all its forms”?
7.In the Mahabharata, who went to the Kauravas to negotiate for atleast “five villages” for the Pandavas, after thirteen years of exile?
8.James Braid Taylor was the last European governor of which Indian Institution?
9.The sale of pistachios is highest during which of the following festivals? Holi,Diwali,Pongal
Navratri
10.Crossword clue: You would be playing in which of the earliest 3-d computer games even if you were in a very bad mood?
11.Where would you watch Krisworld?
12.Parkinson’s Law as commonly stated is: __________ expands so as to fill the time available for its completion.
13.What are the operatives of Charles Townsend Agency better known as?
14.Which Indian king introduced coins with the “Nanak Shahi” inscription on them?
Dileep Singh,Ranjith Singh,Babar,Aurangazeb
15.Symbian develops the Symbian OS for use on ________ ________
16.What did David Ogilvy describe as “the only really dishonest kind of advertising that's left. It's totally dishonest.” Tobacco Advertising,Alcohol Advertising,Direct Response,Political Advertising
17.In 2007, of the 10 richest Britons named by Fortune, the top two were of non-British Origin. The richest was Lakshmi Mittal. Who came second?
18.Mrignayani is the state government marketing organization for hand crafted goods, for which state: Manipur,Madhya Pradesh,Karnataka,Maharashtra
19.Which is the stock market index most quoted across print, television and the Internet?
20.POSDCORB - Planning, Organizing, Staffing, Directing, Coordinating, Reporting & Budgeting – is the school of management, first developed by: Philip Kotler, Henri Fayol,Michael Porter,Taylor
21.In 2004, cosmetic surgery became very popular in Italy, thanks to _________ ___________’s facelift.
22.In March this year, who became the owner of the Royal Bengal Tigers team?
23 .This Greek physician was the first to use a powder, containing a compound later identified and used to make modern day aspirin, to treat pains, headaches. What is his name?
24.This term derives from the haircut adopted by the crew of Yale rowing team in the 1920s. Whatitis?
25.Yeh hai __________ meri jaan!